Like most DFA students, Mert Iseri and Yuri Malina set out to solve a complex challenge and make a positive social impact. What started as a student DFA project at Northwestern has now become a thriving business that saves lives. 

Two million people a year in the US acquire infections during hospital stays unrelated to their original condition, leading to 100,000 deaths each year. The SwipeSense system uses sensors in personnel badges and dispensers to capture hygiene activity without affecting workflow, improving staff habits over time with increased accountability.

To Mert and Yuri, creating a business was the best way to create lasting impact on a large scale. They have since raised $16.9 million and now employ over 35 people. Their customers report a 70 percent decrease in infection rates since implementing the SwipeSense system. 

Summer 2009 - present